MINNEAPOLIS — Despite freezing weather, football fans crisscrossed the Twin Cities for some spectacular nightlife. There were some dynamic and exclusive events, parties and concerts before what ended up being the Philadelphia Eagles upsetting the New England Patriots 41-33. If you were in the right places, you could catch Jamie Foxx playing waiter and Shaquille O’Neal doing his DJ thing. Justin Timberlake ended up drawing mixed reviews for his official halftime show, but Minneapolis, on the nights before the big game? Jennifer Lopez and Pink lit up the same venue, albeit it on different nights. And new superstar Cardi B graced the Super Bowl festivities. So much to do. Not enough time to do it all. I have no idea how my colleague and friend Kelley L. Carter maintains this pace. A quick look at some of what went down in these parts.
Leigh Steinberg’s 31st annual Super Bowl party – The longtime NFL agent who served as the model for Tom Cruise’s fictional character in Jerry Maguire was at it again, delivering one of the week’s best parties. Steinberg uses his platform to honor NFL professionals for their charitable work, as well as to introduce his upcoming draft class, which includes University of Southern California running back Ronald Jones II. The elusive runner could be a high pick. Rookie Kansas City Chiefs quarterback Patrick Mahomes was in attendance. With the trade of veteran quarterback Alex Smith from Kansas City to the Washington Redskins last week, Mahomes will begin his second NFL season as Kansas City’s first-string passer. NFL Hall of Famer Eric Dickerson was in the packed house as well.
EA Sports Bowl – The most interactive event of the week. Guests waited turns in front of massive screens to play the hottest games. It was a great way to get pumped before Imagine Dragons took the stage.
The 2018 Maxim party – Is there any performer on the planet hotter than Belcalis Almanzar? Just hearing that Cardi B is scheduled to perform is enough to get most people to jump into an Uber. Shoot, it was enough for me.
Pink – The lady is a trouper. Although battling the flu, Pink put on a good show earlier in the week and delivered a strong, efficient rendition of “The Star-Spangled Banner” before kickoff. Props.
J. Lo – Lopez always has high-energy shows. Last week was no exception.
The 6th Annual Big Game Experience – The daylong festivities began with a luncheon and Q&A session about, among other topics, life in the sports media game. Hosted by ESPN’s Mike Greenberg and Samantha Ponder, the session also included Hall of Famer Jerome Bettis, Ray Lewis (a member of the 2018 Hall of Fame class) and Minnesota Vikings star wide receiver Adam Thielen. Much later, after a dinner, Foxx jumped onstage and went to work. The Academy Award and Grammy winner handed out late-night snacks and drinks. Then O’Neal, the 15-time NBA All-Star and four-time NBA champion, showed off his DJing skills.
Tiki Barber and Drew Rosenhaus – Barber, the former New York Giants Pro Bowl running back, teamed with Rosenhaus, among the NFL’s most successful agents, to throw a well-attended bash. Hall of Famer Jonathan Ogden, Kansas City Chiefs star wideout Tyreek Hill and former NFL passer Charlie Batch were among those who joined in the fun.